Saturday, December 28, 2019

Importance of Preserving the Union in John Milton’s...

The Importance of Preserving the Union in Paradise Lost Critics have long argued over the power structure operating in the gender relations of Miltons Paradise Lost. However, to really understand Adam and Eve and the intricacies of their relationship, it is necessary to view them in terms of a union, not as separate people vying for power. Because they are a union of contraries, the power dilemma is a moot point even though a hierarchy exists; it is a hierarchy of knowledge, not of power, and it in no way implies that Adam needs Eve any less than she needs him. Actually, they both need each other equally as much because they each have strengths and weaknesses that are complemented by the otheremdash; this†¦show more content†¦In Eves telling, she wakes the morning following the night of her creation: That day I oft remember, when from sleep I first awakt, and found my self reposd Under a shade of flours. (4.449-51) Not only does the darkness of her creation complement the light of Adams, but the coolness of the shade of flowers also complements the bright sun that dries Adams sweat. Each of their creations has limitations: Eves is lacking the heat of the sun and Adams is lacking the coolness of the night. The locations of their creations are also set in opposition. Adam is created outside of Paradise and then led into it: God says to Adam, Calld by thee I come thy Guide / To the Garden of bliss, thy seat prepard (8.298-99). The only way for God to lead Adam into the Garden is if he were created outside of it. Complementary to Adams exterior creation is Eves interior creation. Her creation follows the conversation that God and Adam have in which Adam tries to explain to God why he wants a mate. Since God and Adam are having this discussion inside Paradise, Eve is created within Paradise as well. Seventeenth Century women writers used this to argue that Eves creation is more favorable than Adams, but the most important

Friday, December 20, 2019

A Brief Look at Russia - 1322 Words

Political parties and leaders: There are seventy-eight different political parties registered with Russia’s Ministry of Justice as of 2014, but only four are represented in the national legislature. (1) A Just Russia represented by Sergey Mironov, (2) Communist Party of the Russian Federation or CPRF represented by Gennadiy Zyuganov, (3) Liberal Democratic Party of Russia or LDPR represented by Vladimir Zhirinovskiy, and (4) United Russia represented by Dmitriy Medvedev (Unlisted). There ten major political pressure groups and leaders, these are similar to the various United States political interest groups and the American Federation of Labor and Congress of Industrial Organizations (AFL-CIO), which is also in America. (1) Confederation of Labor of Russia (KTR), (2) Federation of Independent Trade Unions of Russia, (3) Golos Association in Defense of Voters Rights Memorial, (4) Movement Against Illegal Migration, (5)(6)(7) The World Russian Peoples Congress, (8) Union of the Committees of Soldiers Mothers, (9) Union of Russian Writers, (10) other - business associations, environmental organizations, religious groups (especially those with Orthodox or Muslim affiliation), and various veterans groups. Movement Against Illegal Migration (Unlisted). Russkiye Solidarnos Diplomatic representation in the US: chief of mission: Ambassador Sergey Ivanovich KISLYAK (since 16 September 2008) chancery: 2650 Wisconsin Avenue NW, Washington, DC 20007 telephone: [1] (202)Show MoreRelatedHistory Of The Russian States Summary715 Words   |  3 Pagesstates The chapter talks about Russia’s history and their failures and what ought to be done to bring order in Russia. 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For TESCO to enterRead MoreThe Geopolitical Challenges Of America1616 Words   |  7 Pagesrelations with Russia that could potentially lead to another Cold War. Americans, we like things and things require energy. The main source of energy for our country comes from oil. Some of our oil supply comes from foreign countries since our country cannot produce enough oil to satisfy our usage. We need to stop doing this because even the simplest of issues overseas can drive the price of oil up and endanger our way of life. The potential return of Cold War relations with Russia also leads to concernsRead M oreThe Events Leading For The First World War1085 Words   |  5 PagesGermany, The Franco-Russian Alliance between France and Russia, The Triple Alliance between Austria-Hungary, Germany and Italy, and The Triple Entente between Great Britain, France, and Russia (Keegan 1998). One month after Archduke Franz Ferdinand was assassinated, the Austro-Hungarian Empire declared war on Serbia. This declaration of war triggered a domino effect with Russia declaring war on Austria-Hungary, Germany declaring war on Russia. Great Britain became involved in the war when Germany

Thursday, December 12, 2019

Integrated Corporate Sustainability Management †MyAssignmenthelp

Question: Discuss about the Integrated Corporate Sustainability Management. Answer: Introduction: Business Vision: Businesses formulate vision statements to show their aspirations for the future operations. Most importantly, the purpose of such visions is to help businesses set out view of their future to gain enthusiasm, commitment, and stretch their performance. In a case of the Cafe Paradiso, management seeks to ensure that the company becomes the most preference point for shopping among customers that live beyond Mountain Glen. Business mission: Businesses design different mission statements to show provide their stakeholders and employees a form of clarity regarding the overall purpose of the organization. This implies that leaders and managers draft mission statements to build an understanding and confidence concerning how the strategy relates to the overall purpose. After reading the case of the Cafe Paradiso, it is apparent that the company seeks to provide products and services that meet expectations of all customers in terms of their needs and wants. This spans from providing high quality coffee, delicious nutritious means, and excellent services. Furthermore, the company seeks to differentiate itself from other cafes by producing fresh, light, and healthy meals that meets the tastes and needs of customers. In overall, the company mission is to target employees and employees that enjoy good coffee. Value and objectives: Business values involves the underlying principles designed to offer guidelines on how to achieve a strategy. While at the same time, businesses use objectives as statements of specific outcomes of what they seek to achieve. The Cafe Paradiso has managed to establish two key objectives; to maintain a market share through the change of ownership and grow shares to 40%, and generate a net margin of 20%. However, the objectives fail to meet as aspects of specific, measurable, realistic, and time bound. Businesses have stakeholders that affect operations of the business (Schneider Sachs, 2017). The internal stakeholders include the staff, chef, business analysts, and managers in different departments (Brendan and Margret Elliot). While the external stakeholders include the community living in and out of Mountain Gen, the government, suppliers, and competitors. Communication in business stakeholders is vital for growth of any business (Waterschoot Van Den Bulte, 2011). Every leader has own strategies of communicating with stakeholders. As the owner of the Cafe Paradiso, I would schedule meetings with staff. The approach will help save time on operations. I would also use project summary reports such as marketing or sales reports. I would sent out reports in a period of one week, one month, or few days following the implementation of a project (Riel Fombrun, 2007). This will involve highlighting the top performing products and services and reassuring them about the situation. I would also send out newsletters or emails through the company intranet. The findings from the company SWOT analysis shows the situation of the market as well as the internal position of the company. Most importantly, the social pattern reveals that the area has continued to show an increasing population growth across customers of all ages. The area also has an increased number of shoppers because of a large and growing local population. The center already has few cafes. The needs of customers involve their expectations after consuming products and using services offered at the Cafe Paradiso. Currently, every customer has a need to enjoy healthy and light meals. Benefit from a friendly environment. Furthermore, customers seek to get the value of their money through desserts, cakes, and beverages. Customers want high quality coffee, delicious nutritious meals and excellent services. Research would take both primary and desktop data collection process (Myers, et al. 2011). The primary data would involve conducting a survey to understand the opinion of customers living in Mountain Gen area. While desktop research would involve reviewing menu of different cafes in the area. The findings from the two studies (research) will help me decide on different pricing strategies such as discounted, psychological pricing, low price or high prices relatively to what competitors offer. The Cafe Paradiso will require financial capital as part of the initial investment to start its operations. For instance, the business require a purchase price of $170,000. Furthermore, the estimated start-up cost stands at $209,810. Management will apply for an initial bank loan of $104,905 and an equity of $104,905 from Brendan and Margaret payable after two years. The business will design different requirements as part of the skills of employees. They will work in different departments such as communications, operations, financial, sales and marketing, customer relations, and legal officer. Besides, the business management team will consist of Brendan and Margaret Elliot. Brendan will work as chef while Elliot will work as a communications manager. The business will also employ four other staff to work as full-time and part-time. The business will use a number of physical resources to support its operations (Paley, 2008). The business will require coffee brewers, furniture, computer, counter, utensils, and van, Every business irrespective of the area of operation, must obtain a license or a permit for lawful operations. In my case therefore, I would secure a food authority licence. It will allow me to have the capacity to produce safe food before supplying and selling to customers. The Caf Paradiso business seeks to provide high quality coffee, delicious nutritious meals and excellent service to different categories of customers. Most importantly, the business targets young, young adults, and adult customers living in and out of Mountain Gen area. The business seeks to prepare and provide different types of take away beverages such as fine coffee. Furthermore, the business seek to offer an ambience environment for customers that want to hold parties and conferences. The business will ensure that it remains one of the stopover for shoppers in Mountain Gen area that are keen on health products. The Caf Paradiso business seeks to provide a wider range of products and services to its customers. For example, the business will offer the following categories of products; The Caf Paradiso business will serve more than 6,000 customers both dine in and take away per month. The business will also receive families, business travelers, groups, couples, and shoppers. Management will offer exceptional cuisine to reflect high quality food (Ramaseshan, Ishak Kingshott, 2013). The menu will cover fine coffee, beverage, cakes and desserts, fresh and light meals. The food list will also reflect entre dishes, main dishes, and desserts. The business will open from 8:00am to 5:00pm Monday to Saturday and from 8:00am until midday on Sunday. The target market for the business includes guests that need ambience environment for dine in that come for meeting events, breakfast, and dining. The business will introduce private diner, community fundraisers, wedding rehearsal meals, corporate parties, and meetings (Ataman, et al., 2010). The second category of customers will include shoppers and staff found within the shopping centre. Management will consider a number of factors to price food and services. Caf will offer discounts to groups of customers who need conferences and meetings. Management will also use premium-pricing strategy to reflect value of its services. Promotion and advertising The marketing department will use integrated marketing communication mix (Polat Akgn, 2015) to create awareness about available products and services. The advertising will focus on motion pictures, billboards, and print media. Public relations will involve sponsoring of boutique weddings, newly wed couples, and honeymooners. Marketing representatives will organize for community relations (Ataman, et al., 2010). Furthermore, direct response will cover strategies such as designing and creating social media accounts and sending direct emails to customers for appreciation. The business management will rely on two key elements to measure its performance in the market. () proposes that a business can apply sales and expenses. Therefore, the caf business will use the sales of food and expenses on operations to measure its performances. Management will assess the performance of the caf through community awareness (Marek, 2014). The awareness will depend on the proportion of customers that come for shopping at the caf or remember the name of the caf. Management will use customer feedbacks to assess the quality of different types of coffee, cakes desserts, beverages, and foods. Management will adopt five dimensions of service quality to assess assurance, responsiveness, reliability, empathy, and tangibility. Management will rely on comparative specific products and services sale to assess their performance. Management will measure the growth of sales for a period of three to six months Management will evaluate and compare the performance of different staff. The business will use survey instruments to evaluate performance of staff based on the level of execution, quality of work, level of creativity, amount of consistent improvement, customer and peer feedback, response to feedback, ability for accountability, task completion rate, time management, and reaction to feedback. Management will adopt a business communication plan (Strieker, 2015). Besides, identification of the target stakeholders will form an important element. Formal plan communication department will create formal methods of communication (Ellis, 2009). The method will cover calling for meetings, conference calls, posters, emails, or newsletters. Informal methods Communication department will design and utilize informal channels of communication (Jones, 2008). The channels will cover lunch meetings, sporting events, voice mail, and hallway conversations. References Ataman, MB, Van Heerde, HJ, Mela, CF 2010, 'The Long-Term Effect of Marketing Strategy on Brand Sales', Journal of Marketing Research (JMR), vol. 47, no. 5, pp. 866-882 Ellis, R 2009, Communication Skills: Stepladders to Success for the Professional, 2. Ed, Intellect, Bristol. Jones, P 2008, Communicating Strategy, Gower, Aldershot, Hampshire, England. Marek, P 2014, A critical analysis of the concept of marketing strategies for small and mid-sized companies. Economics, Management Financial Markets, 9, 4, pp. 255-261 Myers, EF, Parrott, JS, Cummins, DS, Splett, P 2011, 'Funding Source and Research Report Quality in Nutrition Practice-Related Research', PLoS ONE, vol. 6, no. 12, pp. 1-13 Paley, N 2008, mastering the Rules of Competitive Strategy: A Resource Guide for Managers, New York: Auerbach Publications, eBook Collection Polat, V, Akgn, Ae 2015, 'A Conceptual Framework for Marketing Strategies in Web 3.0 Age: Adaptive Marketing Capabilities', Journal of Business Studies Quarterly, vol. 7, no. 1, pp. 1-12. Ramaseshan, B, Ishak, A, Kingshott, RJ 2013, 'Interactive effects of marketing strategy formulation and implementation upon firm performance', Journal of Marketing Management, vol. 29, no. 11/12, pp. 1224-1250 Riel, Cv, Fombrun, CJ 2007, Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management, Routledge, London. Schneider, T, Sachs, S 2017, 'The Impact of Stakeholder Identities on Value Creation in Issue-Based Stakeholder Networks', Journal of Business Ethics, vol. 144, no. 1, pp. 41-57 Strieker, J. 2015, Developing a Business Plan. Alaska Business Monthly, 31, 10, pp. 22-25 Waterschoot, Wv, Van Den Bulte, C 2011, 'The 4P classification of the marketing mix revisited', Journal of Marketing, vol. 56, no. 4, p. 83.

Wednesday, December 4, 2019

Global Business Marketing of Pinatex Product-Myassignmenthelp.Com

Question: Discuss About The Global Business Marketing Of Pinatex Product? Answer: Introduction. The main purpose of this report is to lay down strategies so as to enhance competitive marketing advantage for a new product. This report is carried out after a strategic research analysis was conducted in the UK regarding all the possible variables that would affect the marketing of Pinatex product. This report indicates the various variables that affect this product. For the purpose of this report, as a marketing manager of Ananas company that is based in the UK would like to adhere to the requirements asserted by the Ananas CEO Mr. Carmen Hijosa (Yuksel, 2015). The Anana Company is ready to market the new product called Pinatex. Pinatex is the innovative product that Ananas Anam has released to all the customers all over the UK. Pinatex refers to a leather product that has been manufactured from natural textile extracted from plant fibres waste (Gibson Kirkwood, 2014). They are also extracted from pineapple leaf fibres in Philippines. Pinatex has competitive advantage to help far mers and is environmental friendly since it recycles the waste products produced by pineapple. Having said that, the next section will look at the various variables in order to market Pinatex product. This variable will cut across economic elements, political aspects, social factors, cultural beliefs as well as technological environments. This company producing Pinatex is called Ananas Anam is based in the UK. This simply means marketing will start from UK as we market the product to other customers all over the world. Variables affecting marketing of Pinatex product. There are several variables or factors that will affect Pinatex product. These variables include economic factors, social cultural aspects, political elements, technological factors, financial factors and many other variable with that regard. Economic factors. Economic factors are some of the many factors that critically affect marketing of Pinatex product that is widely consumed. In UK, these economic elements have the tendency of affecting marketing of Pinatex on two tight ends. This could be positive implications as well as negative implications. The concept of positivism and negativism in marketing is based on the level by which marketers use in both weak and strong economics. More importantly, in UK it has been proved beyond any reasonable doubt that a weak economic environment can have good response as well as bad response towards marketers strategic position in marketing. The reverse on this is also true. The dynamics of economic elements further involves the segmentation of the global environment surrounding economic aspects. Pinatex product marketing has been affected economically since the markets and competitors in the global village has replaced the common local market and competitors. Furthermore, due to uncertain, unpredictab le and volatile global economic factors. Pinatex product need to be sold to all the potential customers with the current forces of demand and supply mechanisms. Again, to ensure high sale of Pinatex product in UK, there should be rise in the rate of globalization and the critical interaction and interconnection of world economics. Lastly, it is economically important to eliminate or rather reduce the non-tariff and tariff barriers so as to attain the suitable economies of scale for Pinatex product. It is also good to have favorable competition within local markets and in both import and export markets. Political factors. This is yet another very important variable the affect the marketing of Pinatex product in UK. Political factors basically refers to the mechanisms used by the government of the day toward marketing and other related aspects. For the purpose of this report, the analysis conducted indicates that political variable has both positive and negative influence in marketing of Pinatex all over the globe. To start with, we consider political stability in UK (Brownlie, 2007). Political stability typically refers to situation where the current conditions and mood in the political arena are peaceful and people can exercise all their democratic right. Therefore, from the analysis, during the seasons of political stability, the sale of Pinatex product is quite high because at that particular time marketing of Pinatex can reach a wider market. On the same note, money in in good circulation and therefore the purchasing power is quite high. This can be said to be the boom season. It is at this partic ular political stability period that Ananas Anam need to sell much of Pinatex because the government has provided perfect political environment for marketing. On the contrary, during political instability, the reverse happen. It worsen such that marketing of Pinatex reduce significantly (Jameson, 2013). During political instability, there is low money purchasing power (Mankiw, 2015). Most government at that particular time use most of the resource in maintaining peace and very minimal economic aspects are considered. This will affect marketing of Pinatex negatively. Another factor in political variable that could affect marketing of Pinatex is government policies. There are some policies that will promote marketing while others discourage the marketing of Pinatex in UK. If the government provide proper incentives in production of Pinatex, then Ananas Anam will be able to market Pinatex with ease and more sales will be made. On the other hand, in case heavy taxes are imposed on the s ame product, it become a challenge to market Pinatex because a huge portion of revenue collected is taken as withdrawal from the company inform of taxes (Kotler, 2011). Again, some politician will have personal interest towards a particular field. If political view favor agricultural production section, the Ananas Anam will be in good position to market Pinatex to a wider coverage. It is through the political platform that the government of the day negotiate trade incentives, non-tariffs and tariff barriers in marketing with local and international market (Wooldridge Shapka, 2012). Favorable trade tariffs will promote marketing of Pinatex while unfavorable trade tariffs will affect marketing of Pinatex negatively. The same government is capable of protecting Ananas industry and enhancing bilateral agreements concerning marketing. Ananas wish to involve the government in enhancing marketing of Pinatex since government is the main facilitator at the macro level arena through provision of bilateral and multinational aid in marketing (Kieso, 2016). International marketing can be effected at micro level arena by enhancing subsidies, tax incentives and provision of concessional loans and grants. The government may reduce taxes in the domestic market such as inspection fees, road and haulage taxes as well as payroll tax. Social factors. There are social factors that critically affect the marketing of Pinatex Product produced by Ananas Anam. Socially, there some group of individuals who has no interest in Pinatex product due to some social problems. In UK for instance, a huge group of people is surviving with less than $5 a day (Hubbard, 2016). This implies that, the only thing they can be able to afford at any particular point in time is the basic human needs such as food, shelter and clothing. This means socially and economically these people are not empowered. Thus, marketing Pinatex to such people will not bear any fruit. These are not potential customers and consumers of Pinatex product because socially they are discriminated and stigmatized. Cultural variables. It is very important for any investor to appreciate the culture of the customers and consumers. In UK for instance, the culture here will promote Pinatex marketing because majority of the citizens use the subsidiary products associated with Pinatex, this is a sure market for Ananas Anam to market Pinatex. There are other international markets that as well use subsidiary products associated with Pinatex (Grawal, 2016). In such a case marketing is easier for marketing manager. However, there are some cultures in other areas that do not use any product associated to Pinatex. This implies that, there is very low opportunities to sell such a product. This cultural beliefs will affect marketing negatively. The only thing to done in such case is to introduce other subsidiary products that will trigger an immediate need of Pinatex product such as leather product in such cultures. Otherwise it remain a big challenge to market the product in such conditions. Technological factors. This is one of the current trend in the field of marketing. The world has become a global village after technology was utilized in marketing. This variable has enabled many companies to reach potential customers and consumers with ease, faster, minimal marketing costs and consistency (Franco, 2015). Using the various technological platforms and application, Pinatex can reach the consumers all over the globe. Technological applications such as e-commerce and e-marketing tools are among the many other technological tools used in marketing. Another approach that Ananas Anam need to embrace is the company website. Marketing of Pinatex can be done via the Company websites. Other social media platforms can be used to market Pinatex. This is the simplest and most accessible method of marketing in the current generation. Environmental factors. As discussed earlier in the context, Pinatex is a product that is obtained from farm product such as pineapples and other plant waste product. It is important to ensure that the whole exercise of extraction and processing is environmental friendly. This will give motivation to farmers and other stakeholders (Bahnan, 2013). It also important to enhance agricultural aspect in the environment so as to have reliable supply of raw materials even at time of adverse climatic conditions. This will promote marketing since the marketers are sure of consistent supply of Pinatex from Ananas Anam. Conclusion. In conclusion, marketing is very important to any company that produces a particular product. Ananas Anam Company has taken a step forward to conduct strategic analysis on certain important variables that affect the marketing of Pinatex. If all these variables are critically analyzed, the company will be able to reach both local and international markets with ultimate competitive advantage. The most important thing in marketing is to produce quality products. When you target a certain market for a given product, make sure the supply and demand mechanisms go hand in hand. Consistency in marketing will yield huge sales to Ananas Anam from their Pinatex product. References. Books. Bahnan, N. (2013). Annual Editions: Marketing. McGraw-Hill Education. Franco, S.A. (2015). Fundamentals of Corporate Finance. McGraw-Hill Education. Grawal, D. (2016). M: Marketing. McGraw-Hill Education. Hubbard, G.R. (2016). Microeconomics. Pearson. Kieso, D.E. (2016). Intermediate Accounting. Wiley. Kotler, P. (2011). Framework for Marketing Management. Pearson. Mankiw, G.N. (2015). Macroeconomics. Worth Publishers. Journal articles. Jameson, J. (2013). E-Leadership in higher education: The fifth age of educational technology research. British Journal of Educational Technology, 44(6), 889-915. DOI: 10.1111/bjet.12103. Brownlie, D. (2007). Toward effective poster presentations: An annotated bibliography. European Journal of Marketing, 41, 1245-1283. Doi: 10.1108/03090560710821161. Wooldridge, M.B., Shapka, J. (2012). Playing with technology: Mother-toddler interaction scores lower during play with electronic toys. Journal of Applied Developmental Psychology, 33(5), 211-218. https://dx.doi.org/10.1016/j.appdev.2012.05.005. Gibson, T. M., Kirkwood, P. E. (2014). A purchase-on-demand pilot project at the University of Arkansas, for the Proceedings of the Materials Research Society Symposiums. Journal of Interlibrary Loan, Document Delivery, Electronic Reserve, 19(1), 47-56. Doi: 10.1080/10723030802533853. Yuksel, I. (2015).The role of renewables in meeting Turkey's energy demand.Energy Sources Part A: Recovery, Utilization Environmental Effects,31,19151925.doi:10.1080/15567030802462911.